The Paradox of Passion: How Rewards Covertly Control Motivation
​Dive into a world where the brain's reward system reigns supreme, and where the promise of passion is exposed as a seductive yet flawed ideal. This provocative analysis shatters the clichéd notions of motivation, offering instead a nuanced, neuroscience-backed approach to enhancing achievement. Brace yourself for a change in thinking that will alter how you view motivation, success, and human potential.
In this groundbreaking work, Hoffman dismantles the bedrock of thinking about human motivation. By describing the shaky foundation on which decades of motivation research rest, he reveals why many popular productivity and learning strategies conflict with how our mind works.
Why is "Paradox of Passion" unique?
Compelling Content
Explore the captivating narrative that delves into the covert influence of rewards on motivation, providing a fresh perspective on human behavior. Learn why most views of motivated behavior are incomplete and conflict with how your brain and neurological system works.
Scientific concepts described in plain language
This book transforms scientific concepts into engaging, easy-to-understand content. Each chapter is crafted with clarity, ensuring readers can master challenging ideas and apply them to their daily lives. With a focus on practical insights, "Paradox" empowers individuals to unlock the benefits of neuroscience without feeling overwhelmed.
Accurate and trustworthy
Discover the truth behind the often-misinterpreted world of motivation science. Popular media distorts scientific knowledge perpetuating misconceptions and overgeneralization. "Paradox" is perfect for readers seeking clarity and depth in a field often clouded by bias. The work describes dozens of strategies designed to enhance learning efficiency and work productivity.
Dr. Bobby Hoffman
A "Motivational Detective" since 1977, Dr. Bobby has dedicated his professional life to deciphering the mysteries of human motivation. As the author of five books, dozens of academic publications, and over 100 Psychology Today articles he has an international reputation as a researcher, professor, and keynote speaker. Although on the editorial board of five scholarly journals, he specializes in transforming complex scientific research into information that anyone can use to improve their motivation, learning, and overall well-being.
Dr. Bobby's Other Books
You have a choice, delve into hard motivation science, explore a humorous manifesto of mastering the motivation in the self and others, or find out what to do when you boss or anyone else destroys your motivation and desire.
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